{ 4 FILMS · 3 MONTHS }

Television

I creative directed Lovevery’s television work from first concept to final frame. I helped shape every brief and storyboard, found every location, cast the talent, chose wardrobe, and styled every scene myself.

Baby lying on a red rug beside diapers, wipes, a pacifier, and toys, with yellow arrows pointing to the baby.

Team

Video
Brand
Production
Motion Design

Channels

YouTube
CTV
Social

Films

4

Role

Creative + Art Direction, Casting, Locations + Styling

Company

Lovevery

Year

2024


Look at You

A playful flip on parenting chaos: the parent unravels while the child stays calm, focused, and completely absorbed in play.

:30 · YOUTUBE · CTV · SOCIAL · 2024

Three-panel family collage showing a mother holding a baby while reading, a sleeping newborn, and a smiling 3-year-old girl playing with a colorful pegboard toy.

Casting

Collage of a cozy home interior featuring a dining room, children's bedroom, kitchen, and decorated entryway.

Location

Wardrobe and styling mood board showing a mother with baby, children, casual family scenes, a messy kitchen, laundry, and kids’ artwork on a refrigerator

Wardrobe + styling

Mother cuddling a smiling baby in a bright bedroom while reading a board book on a bed

On set


You Are Here

A story of transformation and peace of mind, following parents as they guide their child from today toward every next milestone.

:30 · YOUTUBE · CTV · SOCIAL · 2024


Love Every

A brand recognition moment built around our name, with “Lovevery” woven through every beat so it sticks.

:30 · YOUTUBE · CTV · SOCIAL · 2024


The Good Stuff

Striking product visuals paired with real, lived-in family moments, telling the story almost entirely through imagery.

:30 · YOUTUBE · CTV · SOCIAL · 2024

See more work